
You've tried ChatGPT or Claude. You've gotten some useful outputs. But somehow you still end up re-explaining context, correcting the same mistakes, and spending more time editing AI outputs than just doing the work yourself.
Meanwhile, you're caught between two traps:
There's enormous potential here, but you can't seem to unlock it.
“This course is an excellent vehicle to both learn the mechanics of how to use AI, but more importantly, where it will fit in my life and how to use it effectively.”
“This course will both build your capacity to work with AI and expand your perspective on what it means to be a human at work with AI.”
When ChatGPT arrived in late 2022, I made an unusual decision: I stopped teaching. After training 6,000 students over six years in Building a Second Brain, I stepped back. The technology had shifted too fundamentally to keep teaching the same methods with a clear conscience.
I spent the next three years deeply immersed in AI. And what I found surprised me.
Most people think better results come from better prompts, better tools, or smarter models. They don't. Better results come from better context.
“This course is about integrating AI into your individual Second Brain system, not about adopting someone else’s workflow.”
“If you are looking for a fast-track way to understand how to use AI to your best advantage, sans hype and overwhelm — this is it. You’ll have gifted teachers, thoughtful leaders, and brilliant company.”
Here's how my team uses it every day:
Not with a better model. With better context.
This isn't tips and tricks. It's a system. And once you build it, it compounds.
“This is a great program if you are excited by what AI can do, but you don’t want fancy automations and multiple agents to do the work for you. Tiago’s thoughtful approach expands what you can do with AI by understanding context, but keeps you, the human, firmly in control.”
“If you work in a thinking capacity where your personal ideas, observations, and experiences can add real value to your team, AISB is a great course to learn how to structure your notes and help them come alive via AI when needed.”

Founding Cohort Graduates
Net Promoter Score
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“AI is my smart, well-briefed companion now. Not a tool, not a ‘super prompt’, not some tech gimmick — but a true supporter in navigating mental load, helping me to focus on what truly matters in life.”
“This is actually my first time ever to complete any course/cohort/whatever kind of material I register in!!!!!”
You'll walk away with: an installed Master Prompt that travels with you into every conversation, on every device, with every LLM.
You'll walk away with: a map of your entire context landscape, one local folder synced to the cloud, and your priority connectors set up and ready to go.
You'll walk away with: a file system reorganized by AI, a PARA inventory mirrored across your platforms and synced across your devices, and one real task done.
You'll walk away with: your Capture Ecosystem mapped and a Content Diet Audit naming what to drop and what to add, and the tools to adopt to make sure you do.
You'll walk away with: a project brief, a working HTML artifact, and a debrief on what you used and what you deliberately skipped.
You'll walk away with: your first AI advisor and its context library, one board debate on a real decision, and a draft of your 12 Favorite Problems and a recurring routine to have AI explore them.
You'll walk away with: one personalized skill installed and invoked, and one routine firing on schedule.
You'll walk away with: a 90-Day Roadmap you built live, and a community that keeps going after the cohort ends.
“Every lesson in this course taught me something that I did not know was possible. Each lesson was built upon the prior lesson. The homework we were given included building blocks (skills, plugins) that were very useful to accomplishing the assignments. And every completed assignment was useful to me in the work I do.”
“It’s three weeks, and the sessions build on each other in a way that actually compounds. Week 1 gives you the Master Prompt. Week 2 shows you why the Master Prompt alone isn’t enough. By the time you’re done, you have a system — not just a tool you use occasionally.”
You'll leave with a 90-day roadmap and a working AI Second Brain that has the context to help you implement it — turning your plan into an execution system, not just a document.
The cohort is your on-ramp. Your 6 months of Second Brain Membership keeps the momentum going with weekly implementation sessions, a monthly Masterclass with Tiago, and a global community of real-world practitioners building and refining their systems alongside you.
A replay of our kickoff session from Wednesday, August 26, where I teach the Master Prompt —
your AI's user manual for who you are and how you work.
Architects, engineers, consultants, marketing professionals, COOs. You manage complex information for a living, but can't seem to manage your own. AI should be your biggest leverage point, but instead, it's just another tool you haven't had time to set up properly.
Content creators, coaches, startup founders. You need systems to produce, but the system-building itself keeps eating into your production time. You want AI that works with your creative process, not one that adds another layer of complexity to it.
You're reinventing yourself, maybe in your 40s, 50s, or 60s, and the digital skills gap feels real. You don't need another beginner tutorial. You need a framework that meets you where you are and makes your experience an asset, not a liability.
If you have ADHD or think differently, tool complexity hits harder. The promise of AI is real for you, maybe even more than for most, but only if the system is built to reduce friction, not add it. This program is designed around structure that works with how your brain operates.
“This program is a great way to reset or start your journey with how you can leverage AI to improve your Second Brain. Whether you’re brand new to AI or a seasoned vet, you will walk away with tangible improvements to your personal system and, more importantly, your understanding of how to leverage AI going forward. It’s not just a ‘step by step’ guide on how to set things up, but a focus on the foundational concepts that should outlast any AI model improvements or tool updates.”
“If you, like me, have always wanted to build a second brain, but felt overwhelmed — do yourself a favour and take this course. You will walk away with the knowledge of how to build a second brain using AI. And the AI skills you learn are totally transferable to all other areas of your life. I’m so glad I invested!”
“This course not only taught me how to use empowering tools and techniques, but also how to show up in my body and human experience when interacting with this powerful technology.”
“I have been experimenting with AI for the past year or so but really had no clue about what I was doing or how to get the most benefit out of the technology. This advanced my knowledge base and my ability to work with AI in a productive manner at least 10-fold.”
Most AI content is built on hype and urgency. We're building on something else.
One well-designed system beats a hundred prompting hacks. You'll build infrastructure that gets better the longer you use it, not a bag of tricks that expires next month.
There are real tradeoffs, hidden limitations, and tons of tacit knowledge needed to make AI work well. We'll be honest about what AI can and can't do, so you can trust what you create.
84% of the world’s population still hasn't adopted generative AI. If you pay for any AI product, you're in the top 1% worldwide. This is a once-in-a-lifetime opportunity to build something meaningful, calmly and deliberately.
“This program was extremely well thought out, painstakingly curated, and intentionally built to identify the complexity of navigating AI without losing our humanity. The concepts are so well-structured and built upon systems that help one organize their own life independent of AI, but done so in a way to help you be more intentional about your areas of focus and to ultimately lead a more fulfilling life. The team is so effective in delivering truly amazing ROI. They do so with sincerity, humility, and passion.”
“There are many AI courses out there but none with the sensitivity and holistic perspective Tiago points to. It is about keeping your humanity while empowering yourself to utilize AI to maximize your potential.”

I paused teaching for three years to go deep on AI, rethinking my entire approach from first principles. The AI Second Brain represents everything I've learned.
I'm the author of Building a Second Brain and The PARA Method, both published by Simon & Schuster and translated into more than 25 languages. Together they've sold more than 500,000 copies worldwide.
Through Forte Labs, I've trained tens of thousands of professionals from 70+ countries. My YouTube channel has 376,000+ subscribers and over 18 million views on topics like productivity and AI. More than 150 companies and organizations have brought my methods in-house, from startups to multinationals like Genentech, Toyota, and Nestlé.
500K+ Books sold
30,000+ Professionals trained
70+ Countries & languages
700K+ Followers & subscribers
“Tiago is a key thought leader of our time. In a course like this, you’re able to peek behind the curtains of the wizard, meet his team and have access to the evolving tools and systems that continue to elevate him as a thought leader.”
“Lean into this. Tiago is brilliant — & I don’t say that lightly. Tiago’s human-centered approach keeps the focus where it belongs & the Forte team provides the container that I can do my growing in. 10/10.”
Cohort 2 runs from Sep. 17 – Oct. 8, 2026 (3 weeks). Enrollment closes on Sep. 15 at midnight PT, two days before the cohort starts.
Every session is recorded and available for a year to watch. That said, the live sessions and implementation labs are where the real breakthroughs happen, so we encourage you to attend as many as you can. Here's the full schedule:
Live sessions (90 min., Mondays & Thursdays, 11 AM ET):
Implementation Labs (60 min., Tuesdays, Wednesdays, and Fridays):
Hands-on working sessions where you apply what you learned, led by our Alumni Mentors. Exact dates and times will be announced closer to the start of the cohort.
Premium edition only: Small Group Coaching with Tiago (60 min., Wednesdays, 12 PM ET)
Yes. If you purchase the Essential and decide you want Premium, you can upgrade for $3,500 at any point during the cohort.
No. Everything is built on those foundations, but we'll get you up to speed. If you have used them before, this is the next chapter.
We are using Claude (including Claude Cowork and Claude Code) for live demos during the cohort. However, everything we cover can be applied to other AI tools such as ChatGPT, Gemini, or Microsoft Copilot, and we include guidance on how to adapt it.
We're happy to offer a "buy now, pay later" option through Klarna, Afterpay/Clearpay, and Affirm, which enables you to pay for the program in installments. You'll see these options at checkout.
Yes, here are a few ways to save:
Reduced pricing can't be combined with other discounts.
Yes, and many already have. AI upskilling is one of the most common professional development investments companies are making right now, and a structured program like this is often easier to get approved than a conference or a self-paced course.
If your company offers a learning stipend, professional development budget, or tuition reimbursement, this program likely qualifies. We've put together a Reimbursement Request Template you can customize and send to your manager to make the process easier.
Attend the first week of the cohort, and if it's not the right fit, email us at support@fortelabs.com by Sep 23, midnight PT to request a full refund, no questions asked.
Didn’t see the answer to your question? Reach out to support@fortelabs.com.
“Go for it — and go in with an open mind about what ‘it’ actually is. Something about the process of connecting your tools, building your agents, and organizing your life into PARA creates unexpected clarity. You start to see the shape of your own thinking in a new way. That’s harder to put on a course description than any specific skill, but it may be the thing you walk away with most.”
“This program will have you thinking not just about AI, but about yourself, your work, and your relationship to the world around you in new and exciting ways. I give it a 10/10 and it is definitely a fantastic value!”